Sep 20, 2021

How do I increase my revenue? Get your own ordering app

How do I increase my revenue? All business owners share a common goal - achieving success with their business and increasing their revenue. But what exactly is revenue? And how do you increase it? Many people ask themselves this question, and there’s no one-size-fits-all solution. But at Shopbox, we have a solution that can attract more customers. Here, you can also track your data to see where you need to optimize your numbers. Read much more about the value of an ordering app right here.

Read all about revenue and ordering apps here

Revenue is what you earn in your business. This means it’s the total amount of your total sales. Revenue is an important factor to keep track of in your business, as it defines how much you can invest. For example, if you have a negative bottom line, you should be cautious about investing in new initiatives.


How do you calculate revenue?

You calculate revenue by determining your total sales. For example, if you have generated 50 sales at 500 DKK each, your revenue for that month would be 25,000 DKK.

 

How can I improve my revenue?

With a branded ordering app or web solution, you can expand your customer base while avoiding high fees.

Several international studies show that approximately 60% of revenue comes from loyal customers who regularly visit the business. Studies also indicate that up to 92% of consumers trust statements and recommendations from friends and family. Therefore, it is important to maintain a relationship with existing customers. They form the foundation of the business and also act as ambassadors for your company.


Shopbox has launched a solution for the restaurant industry called Shopbox's ordering app. We have made it easy for businesses with take-away solutions to serve their customers in a flexible and manageable way.

Additionally, an ordering app is a good solution for restaurants, cafés, and take-aways during this difficult COVID-19 period, as customers no longer need to move around among each other or stand in line to place an order. Instead, they can pick up the order or have it delivered via the ordering app.

 

Why choose a Shopbox Ordering Solution when you already have a third-party provider?

It’s not an either/or situation. Our app and ordering page can be used as a supplement, allowing you to save on expensive fees to third-party providers. This way, you build more loyal customers for your business and brand. There’s no need to overpay for orders that you could have received through your own app or web solution.


Place a link or QR code on the menu at the table or when you deliver, so your customers know how to order directly from you.


You can also choose to offer your customers discounts or a "sign-up" bonus if they order through your app or web solution. Your order costs will decrease, and your customers will enjoy great service and feel valued. It's a win-win for both parties.

 

The ordering solution is integrated with the POS cash register system from Shopbox

This provides an easy and pleasant customer experience while eliminating a lot of administrative work, as orders are directly transferred to your Shopbox cash register system or directly to the kitchen so that the food can be prepared right away.

 

What is the value of having your own app?

  • Customers can order directly from the order app or your store’s ordering page and pick up their order.

  • Customers also have the option to order directly from the menu at the table, for example, if they want extra drinks.

  • The waiter can take orders and send them directly to the kitchen printer so that the food can be prepared and served.

 

Top 3 tips  to create more loyal customers

  • Offer your customers an ordering app or ordering page where they can connect with your business and brand.

  • Provide your regular customers with tangible benefits and discounts if they order through the Shopbox app. For example, use a small part of the large savings to reward your loyal customers.

  • Give your customers a great ordering experience in-store or at the restaurant by allowing them to order directly from the menu at the table. Send a clear signal that you care about your customers and their well-being – especially during this COVID-19 period when customer behaviour has shifted to a more cautious approach.

 

You’re always welcome to contact us if you want to learn more about Shopbox’s cash register solutions. You can reach us via email at support@shopbox.com or call us at +45 31 13 15 15.